Faces of Hope

Roche has a purpose – what we call our North Star. We define our North Star as “Delivering better outcomes for more patients, faster.” This purpose drives us to do more and more for our patients.

To help our employees at Roche Pakistan connect better with the North Star, we decided to have photographs of the people of Pakistan displayed around our offices so that we always keep in mind that we are here to give hope to patients and their families every day.  

Roche Pakistan Limited created a national photo contest in partnership with Canon asking people to send in photos that reflect the faces of hope. The idea was that these photos would be a daily reminder to us of who we work for and why we need to work a little bit faster and a little bit bolder. 

Over 2,200 photos were submitted by students and professional and amateur photographers.

To view some of these pictures, visit https://rochepakistan.com/northstar/